Crisis Management

Our Trainer Jim Dougal provides a service unique in Northern Ireland in terms of advanced crisis management and media presentation. Throughout his career as a Broadcaster with RTE and BBC he was required to work at all hours and ensure continuity. He had to broadcast about and in immediate crisis situations at all times of the day and night. In particular it was important to get the story right and the message across in often the most difficult of

In his role as Spokesman for the European Commission and the sole representative for the EC first in Northern Ireland and then throughout the UK crisis media management, personal presentation or encouraging others to take the lead was his predominant role.

He was responsible for the delivery of all EC Communications in England, Scotland, Wales and Northern Ireland. This required ensuring that, in what is still seen as the member state with the most hostile media, lines to take and key messages were agreed in real and often very short time.

He was on call at all times of the day and night to develop, hone and ensure the right message at the right time, either personally delivered in the media spotlight or developed for the Commission President, Commissioners or other spokespeople to deliver.

Agreeing lines to take, ensuring confident and professional presentation in very difficult situations and dealing with arguments from others was his stock in trade and an almost daily occurrence.

This experience would be available to you on a twenty-four call out basis if necessary. Jim Dougal is presently producing and presenting documentary programmes.